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How to Drive More Traffic to Your Website
You're Ready to show off the new website. What's the next Step? Here are three ways you can drive more traffic to your site: 1. SEO-Driven Blog Posts Think about what your ideal customer might type into a search engine, and write a blog post answering their...
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The Do’s and Don’ts of Social Media Marketing
When it comes to social media marketing, a lot of businesses get it wrong. Here are 3 Do's and Don'ts that will elevate your social media game. Do: Be Human People love seeing the real human aspect of a business on social media. It’s the perfect way to showcase...
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3 Ways to Improve Your Brand’s Message
Is your brand’s engagement rate low? It might be time for a messaging makeover. Audit Your Digital Platforms When it comes to your marketing strategy, you shouldn’t be in the dark about what’s driving results. In the age of email campaigns and social media,...
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Is Your Website Built to Convert?
You can lead a horse to water, but you can’t make him drink. You’ve likely heard this saying before and there’s definitely some truth to it. This phrase means that you can make it easy for someone to do something but that doesn’t necessarily mean that they will do it....
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Stand Out on Google with Google My Business
For small and midsize companies in industries like restaurants, repair services, and salons, reaching local customers should be your number one priority. Potential customers are typically looking for solutions that are nearby, and Google is where 80% of these...
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What are Google Ads and are They Right for My Business?
Over 2 million people search on Google every second. According to 2019 data, 92% of searches are conducted using Google’s search engine. How can you capitalize on Google search traffic to boost sales? Using Google Ads to advertise your business is simple. You write...
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Is Your Website’s Content Driving People Away?
You have less than one second to capture a visitor’s attention on your website.That’s right, one second.Your first impression is crucial, and your site usually doesn’t get a second chance to prove itself to a potential customer. If you have confusing copy on your...
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SEO Isn’t Just a One-Time Add
You’ve poured time and money into creating the perfect website for your business. You’re excited to launch it into the world, but you might be wondering how potential customers will find your page. How do you climb the ranks ahead of your competitors in search...
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4 Steps to Improve Web Security
Your website is the digital headquarters of your company. It stores all kinds of information regarding you, your business and your customers. Web security has been a hot button topic recently, as hacking and data misuse have become commonplace. If your website is...
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How to Ensure Your Website is ADA and PCI Compliant
How often do you review your website to ensure that it is compliant with accessibility standards? With so many different people using your website in a variety of browsers and devices, being accessible and complaint isn’t just the nice thing to do for your users, it’s...
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