Imavex Wins TechPoint MIRA Award for New Media Excellence and Innovation

May 17th 2010 -

Press Contact:
Christy Oberley
Dittoe Public Relations
317.202.2280 XT. 16


imavex Wins TechPoint MIRA Award for New Media Excellence and Innovation, Contribution to Indiana’s Tech Economy

Awards celebrate most innovative, fast-growing tech firms as well as educators and institutions, Tech sector one of few to grow throughout recession

INDIANAPOLIS – (May 17, 2010) – TechPoint, Indiana’s economic development initiative focused on technology and entrepreneurship, recognized imavex, a provider of Web site design, development and Internet marketing solutions, as one of the state’s high-tech success stories during its annual MIRA Awards gala held at The Westin hotel in downtown Indianapolis. Now in its 11th year, the TechPoint MIRA Awards highlight Indiana’s technology companies, institutions and individuals who are leading the state’s high-tech economy.

The MIRA Awards identify the most innovative and successful firms in information technology, as well as technology-focused companies in industries like advanced manufacturing, logistics and the life sciences. “Gazelle” awards are given to fast-growing companies that have been in business for less than three years, as well as awards highlighting educators and institutions that help connect technology and learning.

imavex was awarded the winner in the New Media Excellence & Innovation category, which recognized the company’s partnership with Limelight Networks, a global leader in video content delivery, to develop and launch a white-label video content management system (VCMS) called STREAMOTOR that allows users to upload a video in any format, encode the video and re-format the video for different functions. STREAMOTOR can be used to create bumper ads and trailers, publish video to social media sites, embed watermarks and display tracking phone numbers for marketing campaigns. Building on the partnership with Limelight Networks, imavex added a mobile capability to STREAMOTOR that makes it possible to automatically format videos for mobile delivery.

“Again this year, we attracted a record number of MIRA Award nominations,” said Mark Hill, TechPoint chairman and a managing partner of Collina Ventures. “The record we broke was set last year – and the previous high-water mark was 2008. Even during the worst of the national recession, this program generated more and more interest and enthusiasm from an expanding group of Indiana high-tech companies and organizations.”

Despite last year being the worst year in more than a decade (since 1997, to be exact) for venture capital nationally, investors are betting on Indiana’s high-tech entrepreneurs, with Indiana growing in total revenue investment by nearly 70 percent over 2008, which surpassed 2007 by 40 percent, according to the PricewaterhouseCoopers National Venture Capital Association Money Tree Report.

“The latest Cyberstates report from the TechAmerica Foundation shows that the state added tech jobs during the downturn, even as the rest of the private sector was making cuts,” said Jim Jay, president and CEO of TechPoint. “When the rest of the economy starts catching up, Hoosier high-tech companies will be leading the way.”

Currently, there are more than 1,500 organizations around the world who utilize imavex’s Web site design, internet marketing and streaming media solutions. To learn more about imavex and its award-winning white-label video content management system (VCMS) STREAMOTOR, please visit

About imavex

imavex, LLC is a leading provider of interactive websites and highly effective Internet marketing solutions specializing in content management systems (CMS) and video streaming that achieve measurable results. imavex helps organizations promote and generate new business through search engine marketing (SEM) through pay-per-click advertising and search engine optimization (SEO). imavex is a Google AdWords qualified company and utilizes the latest in tracking tools to understand and improve Internet marketing campaigns. For media inquiries, contact Christy Oberley of Dittoe Public Relations at (317) 202-2280 XT.16 or

About TechPoint

TechPoint is the only statewide organization representing Indiana’s technology sector. TechPoint promotes technology-based enterprise and economic development through lobbying and government advocacy, educational and networking programs, and strategic economic development initiatives. As a part of the Central Indiana Corporate Partnership’s family of initiatives, TechPoint is a catalyst for growth in Indiana’s emerging technology clusters, including advanced manufacturing, logistics, life sciences, energy and information technology. Learn more at